New Book: The Art of the Lie
My new book is on the shelves. Here’s a sample.
All paid readers of scroll down for the complete book
After eight years of research and writing, I'm releasing The Art of the Lie, a documented record of how political deception works and who it protects.
THE ART OF THE LIE
He said the crowd was the biggest in history. It wasn't. He said he didn't pay her. He did. He said the virus would vanish. It killed a million of us. He said he won. He lost. He said fight like hell. They did.
Every time: caught. exposed. documented.
Every time: it didn't matter.
This book asks the only question worth asking anymore: What breaks inside a country when the lies stop mattering?
85,000 words. Eight years. The exposed. The sourced. The undeniable. And the people who heard it all and said yes, more, again.
You're not here because you need convincing. You're here because you need the record in one place, nailed shut, so the next time someone says it wasn't that bad you can hand them this and walk away.
You don't write a book like this because you want to. You write it because someone has to keep the record.
Joe Zeigler built companies, raced motorcycles, and spent decades watching people lie about what they'd built. Now he writes it down. Burnt Ground. Florida to New Mexico. No permission asked.
